Job Description (JD)
| Nama Program | Pengurusan Fesyen dan Pakaian [TA-011-5:2013] |
|---|---|
| Kod CU | TA-011-5:2013-C03 |
| Competency | Core |
| Tajuk CU | FASHION BRAND DEVELOPMENT |
| Penerangan CU | Fashion brand development are creation of company branding to cultivate a positive perception that the general public holds about a particular business. Fashion brand development involves in packaging items, broucher, phamplet, prize tag, label tag and logo elements. The person who is competent in this competency unit shall be able to analyse fashion brand development requirements, plan and develop fashion brand to develop a set of strategy to attract positive perception of the company/brand with the general public/customer. The outcome of this competency helps to enhance the perception of general public on the businesses. At the same time it helps to build a positive brand and strong awareness of that particular brand. |
| Tempoh Latihan | 96 |
| Objektif Pembelajaran | The person who is competent in this competency unit shall be able to develop fashion brand. Upon completion of this competency unit, trainees will be able to:- • Analyse fashion brand development requirements • Plan fashion brand development activities • Develop fashion brand |
| Pra-Syarat | 0 |