JOB DESCRIPTION

Job Description (JD)

Nama ProgramPengurusan Acara [HT-201-4:2012]
Kod CUHT-201-4:2012-C02
CompetencyCore
Tajuk CUEVENT MANAGEMENT SALES, MARKETING AND PROMOTION
Penerangan CU The CU title describes the competency in event management sales, marketing and promotion.

He or she is responsible to perform event sales, marketing and promotion activities.

The person who is competent in this CU shall be able to determine client requirement, present event package proposal to client, prepare marketing and promotion event theme / concept, manage sponsorship, execute marketing and promotional activities and evaluate sales, marketing and promotional performance.

The outcome of this competency is to apply methodical approach contributes to the value as an information gatherer for the benefit of company intelligence as well as concentrate resources on the opportunities to increase sales and achieve a sustainable competitive advantage in accordance with company business plan.



Tempoh Latihan240
Objektif PembelajaranThe person who is competent in this CU shall be able to apply methodical approach contributes to the value as an information gatherer for the benefit of company intelligence as well as concentrate resources on the opportunities to increase sales and achieve a sustainable competitive advantage in accordance with company business plan. Upon completion of this competency unit, trainees will be able to:-
Determine client requirement
Present event package proposal to client
Prepare sales, marketing and promotion event theme / concept
Manage sponsorship
Execute sales, marketing and promotional activities
Evaluate sales, marketing and promotional performance
Pra-Syarat0